Tuning Up for Upcoming Generation Z of Shoppers
As featured in Payments Journal on July 5th, 2018. As the successor to Millennials, Generation Z will represent 40 percent of all consumers by 2020, according to the December 2017 Accenture Report. Understanding the upcoming generation will be critical for retailers to attract shoppers in the next decade and beyond. Gen Z consumers are digitally savvy and […]